Cheers! Events Blog

Celebrating Success!

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Upcycled and Recycled

artpoolLet me start by saying that I couldn’t make this year’s show. To make a long story short, I had a freak lawn mower accident that projected a copper tube through my ankle. But this blog isn’t about that. It’s about the 9th Annual Avant Garde Runnway Event call TRASHION FASHION. Featuring Tampa Bay’s top designers creating looks from recycled & unorthodox materials, this is one of Tampa Bay’s most unique and inspiring shows of the year. But as I was at home nursing my bruised and battered pride, I was really missing everything that Trashion Fashion has to offer.

Marina Williams puts on a good show. Last year I remember how comfortable she looked on the stage as compared to years past. I believe she ended last year with a somersault. That’s confidence if I have ever seen it. Marina is the brain behind the show and the owner of ARTpool, the funky venue of the night. Designers created looks made of at least 75% recycled and upcycled materials including hats, props, shoes, and accessories. She is quite the host.

For the last few years, Cheers Events has helped by providing the lighted runway and lighting.  Hey, if it’s not lit then it’s not there! That’s what I say. I’m just glad to help and be part of the action, even if it’s from my computer with my foot elevated. Till next year Marina!

by Ronnie Lee

Co Owner/ Cheers Events Inc.

P.s. Mark your calendar for next year’s show many others. Take a look at what’s coming up on the Facebook page ARTpool Gallery!

Photo credit by HIBS Media and iHeart Images , Mermaidista Designs by Sati



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Cheers lights up the Brew Ha Ha

By Ronnie Lee / Co-Owner / Cheers Events

One of the best fundraisers of the year happens every October at the Farley Estate in South St. Petersburg. The annual Brew Ha Ha is one of those parties that you just don’t want to miss! Cheers Events was brought in to supply the lighting, special effects and decor, transforming the sprawling estate into a spooky oasis of grave stones, fog, spider webs and illuminated bars!

The 3 day set up started with the task of decorating the inside of the house. Cheers Event Planner Karen Crockenburg and her team first created a walk through spiders den in the lobby. Using professional grade black lights, the spiders den webbing really did pop as the guests walked in. One of the tricks of making webbing look good and authentic is just taking your time. It’s really something that can’t be rushed, or else it ends up looking like decorations that you would remember from your grade school cafeteria. Karen also transformed the dinning room using lush fabric, candelabra’s, and two “very late for the party” dinner guest skeletons. Two fortune taller rooms were completed also. The attention to details is also something that just can’t be overlooked, something that Karen takes great pride in and it shows!

In the front and back yards, fog machines, fire effect lighting , leko projections and scoop area lights were used to help bring alive the mansion. One thing to remember is that no matter how good your decor looks in the day time, if it’s not lit, then it’s not there. Fog not only creates that horror movie look, but the lighting beams are now picked up and seen giving another eerie visual. Up lighting for the existing trees highlighted the hanging moss and created multiple layers of shadows.

In the back grave yard, we provided a thunder and lighting effect with strobe lights, wireless color changing LED lighting and a sound system to create a thunder crack every so often. Watching the guests jump did put a smile on my face! Rounding out the set up was a custom lite up bar with vinyl branding for the event and food vendor LED lighting.

So next year, mark you calendar and put on your best costume because this is one scream fest that you don’t want to miss!

brew haha spider gobo brew haha graveyard3

brew haha spiders brew haha fountain car

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3 Daughters Brewery

Helping to Create a one of a kind Venue

By: Ronnie Lee / Cheers Events

One of the most popular themes this year seems to be using unusual venues for events. So when we were asked to help transform the already outstanding 3 Daughters Brewery for a corporate event, we jumped and the opportunity. Sticking with the teal, metal and wooden elements of the venue, we brought in burlap for the cocktail tables surrounded with metal chairs, and teal runners to accent. Mason jar centerpieces were a small, playful touch. LED up lights slowly scrolled between teal and aqua to illuminate the huge silver canisters that the Brewery’s beers are made in, Foliage was brought in to bring the corners in and hide items that needed to disappear, such as work areas and mopping stations. To top it all off, burlap skirting touched up the stage and white drape with metal accents provided a stage backdrop. The trick is to highlight what is already there and create ambiance, but keep in mind that even though the event is in a brewery, it’s  still a corporate event.

Over 150 people arrived hungry, but that was no task for Urban Brews and BBQ. The menu they provided seemed to fit perfectly with the look and feel of 3 Daughters. If that wasn’t enough, two food trucks waited outside with more seating, picnic tables and games of Corn Toss and over sized Jenga!

Our client’s main concern was the heat, as the back of the brewery is not air conditioned. Misting fans were brought in and created a cool, breezy afternoon. Both roll up doors were opened also, allowing a natural breeze to lightly barrel through.

So next time your in the market for an original venue, take a peek at 3 Daughter’s. Oh, did I mention that they have pretty good beer! So if you haven’t been there, get on over  and enjoy everything they have to offer!

3 daughters lighting  3 daughters linens tables  band 3 daughters